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Career Center

Marketing Specialist - Part-time

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Paletti USA

Posted on 03/19/2019

Location

Montgomeryville, PA.. Position could be remote, with sporadic travel at times to our office, for the right individual.

Description

As a result of continued growth, Paletti USA is looking to hire an ambitious, organized Marketing professional.  Working independently, with sales managers or within a project team, this position will be responsible for leading marketing initiatives within our fast-paced environment.

This is a part-time position; days and hours worked can be flexible!  It is a great opportunity for someone to utilize their marketing knowledge and experience while enjoying a part-time schedule.

 

 

Major Duties & Responsibilities

Responsibilities will include:

  • Developing marketing ideas and creative concepts to reduce the sales cycle and improve conversion rate through the marketing funnel and sales pipeline
  • Writing copy and call-to-action messages that speak to the needs of the customer or prospect
  • Managing all aspects of events including tradeshows and regional conferences
  • Capturing key digital marketing metrics for campaigns and analyzing trends to optimize performance of future campaigns
  • Maintaining and updating the CRM database, including proposal and marketing information
  • Consistently updating the company website, LinkedIn page and other social media content
  • Development of company newsletter and blog including posting and writing of news and updating project information
  • Lead management including capture and assignment

Minimum Skills & Abilities

Our ideal candidate will possess:

  • Exceptional verbal and written communication skills
  • Strong working knowledge of marketing analytics, automation and CRM systems
  • Ability to multi-task within a fast-paced environment while remaining detail-oriented

Minimum Education & Experience

  • A Bachelor’s Degree in a related field, or equivalent experience
  • Experience in the engineering/modular assembly or similar industry would be a plus

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