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National Instruments Joins Freescale, IBM and Xilinx in Power.org Collaboration

National Instruments

NI Delivers Technology Leadership and Graphical System Design to Power Architecture Technology 

NEWS RELEASE – Nov. 20, 2007 – National Instruments today announced it has joined Power.org, an open and collaborative organization dedicated to developing and promoting Power Architecture technology as the preferred open standard platform for the electronics industry. Power Architecture technology, an instruction set architecture prevalent in microprocessors, forms an enhanced platform for collaborative hardware and software innovation between leading technology companies such as Freescale Semiconductor, IBM, Xilinx and National Instruments. The goal of Power.org members is to create community specifications as well as support development tools that work together to facilitate integration and improved implementations.

“Power.org is pleased to have National Instruments join our open community and to have them contribute to the ecosystem through work on collaborative technology and standards,” said Roland Hagan, chairman of the Power.org Board of Directors and vice president of marketing and strategy for IBM Global Engineering Solutions. “Since the start of 2007, the organization has not only grown but leveraged the expertise and commitment of companies like National Instruments to deliver new standards and programs while increasing business value to the design engineering community.”

National Instruments offers more than 30 years of technology leadership to Power.org as well as significant experience supporting Power Architecture technology through the company’s graphical system design platform. As a member of Power.org, National Instruments benefits from the collaboration with leading technology companies whose expertise of Power Architecture technology can be applied to the creation of high-performance, rugged and low-power commercial off-the-shelf (COTS) NI hardware. National Instruments also extends the benefits of Power.org to engineers and scientists by making it possible for them to combine COTS hardware with NI LabVIEW graphical development tools to program Power Architecture processors and quickly design, prototype and deploy embedded systems.

“National Instruments has a history of providing technologies that demonstrate a commanding knowledge of the Power Architecture technology and an understanding of the importance of tightly integrated commercial off-the-shelf hardware and easy-to-use software,” said Fawzi Behmann, chairman of the Power.org Marketing Committee and director of strategic marketing at Freescale. “The experience and leadership National Instruments offers will help Power.org develop both software and hardware specifications and guidelines that will result in a more cohesive Power Architecture community.”

Several National Instruments products support Power Architecture technology including the CompactRIO reconfigurable embedded control and acquisition system. CompactRIO integrates a Freescale Power Architecture-based real-time processor, an embedded Xilinx field-programmable gate array (FPGA) chip and a wide variety of I/O modules to give engineers a COTS hardware platform for building embedded systems. Using graphical system design, engineers and scientists can take advantage of the ease of use of LabVIEW to quickly program the real-time processor, FPGA and I/O of the small, rugged CompactRIO embedded system for a wide variety of applications such as industrial machine control and monitoring, in-vehicle data logging and embedded prototyping.

“The broad adoption of the Power Architecture makes it ideal for prototyping and deploying embedded systems using graphical system design,” said Dr. James Truchard, National Instruments president, CEO and cofounder. “We look forward to collaborating with the Power.org community to help advance the microprocessor architecture and to help realize its full potential.”

As a member of Power.org, National Instruments will contribute to the organization through active participation in the Power.org business committees and technical working groups.

About National Instruments
National Instruments (www.ni.com) is transforming the way engineers and scientists design, prototype and deploy systems for measurement, automation and embedded applications. NI empowers customers with off-the-shelf software such as NI LabVIEW and modular cost-effective hardware, and sells to a broad base of more than 25,000 different companies worldwide, with no one customer representing more than 3 percent of revenue and no one industry representing more than 10 percent of revenue. Headquartered in Austin, Texas, NI has more than 4,500 employees and direct operations in nearly 40 countries. For the past eight years, FORTUNE magazine has named NI one of the 100 best companies to work for in America.

About Power.org
Power Architecture technology is behind millions of innovative products, including the world’s fastest supercomputers, leading video game consoles and electronic systems in most of today’s car models. Every phone call, email and Web page touches hundreds of Power Architecture systems.

The Power.org community, formed in 2005, is the collaborative, open organization driving innovation around Power Architecture™ technology through alignment of the instruction set architecture, development of standards and specifications and nurturing of the Power Architecture brand. Power.org's mission is to optimize interoperability, accelerate innovation and drive increased adoption of this leading processor architecture.

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